Interactive demo
Your project

Itemized estimate

  • $125,000
    Project

    New pool build

    A new in-ground pool build, the largest scope, and the strongest project for a pool builder. Excavation, shell, plumbing, equipment, and finish all drive the range, and the pool style and decking choices move it the most.

    New pool build
    Base structure · $125,000
  • Included
    Pool style

    Family pool

    A versatile, practical family pool, a clean shape sized for swimming and play. The most common build and a sensible baseline.

    Included in your base at no added cost
  • Included
    Size

    Standard

    The most common residential size, with room to swim and play without overtaking the yard. A sensible baseline for footprint, dig, and finish.

    Water volume
    ~16,000 gal
    Included in your base at no added cost
  • Included
    Depth

    Sport depth

    A gentle slope from a shallow shelf to about 6 ft, the versatile standard that suits swimming, play, and lounging.

    Included in your base at no added cost
  • Included
    Entry

    Entry steps

    A set of built-in stairs at a corner of the shallow end, the most common, comfortable way in and out, and a place to sit at the waterline.

    Included in your base at no added cost
  • +$28,000
    Features

    Attached spa

    A built-in spa, often spilling over into the pool. Adds shell, plumbing, and a heater, one of the most-requested upgrades.

    Optional upgrade · +$28,000
  • +$6,000
    Features

    Pool & landscape lighting

    Color-changing underwater lights plus accent lighting around the deck and plantings, the upgrade that makes the pool come alive at night.

    Optional upgrade · +$6,000
  • Included
    Spa

    Spillover spa

    A raised spa beside the pool with a spillover edge so warm water cascades into the pool, the most-requested configuration and a striking focal point.

    Included in your base at no added cost
  • Included
    Shade

    No shade structure

    Keep the deck open. Shade can always be added later.

    Included in your base at no added cost
  • +$14,000
    Decking · Standard

    Concrete pavers

    Interlocking concrete pavers: a versatile, mid-range surround with countless patterns and colors, and individually replaceable units.

    Optional upgrade · +$14,000
  • Included
    Coping · Standard

    Match the decking

    Run the coping in the same material as the deck for a clean, continuous look. No separate material line.

    Included in your base at no added cost
  • Included
    Interior finish · Standard

    White plaster

    Traditional white plaster, the classic, most affordable interior. Reads as bright, clean blue water.

    Lifespan
    7-15 yrs
    Water color
    Bright classic blue
    Included in your base at no added cost
  • Included
    Current condition

    Open backyard, no pool yet

    Starting from a blank lot.

    Included in your base at no added cost
  • Included
    Readiness

    I own the home

    Ready to move on the project.

    Included in your base at no added cost
Lead workspace

When a Homeowner Hits Send,This Is What Your Team Opens

Your customer builds their project above, on a tool that carries your brand. The second they hit send, it lands here, scored and ready for your team to call.

studio.highroads.io
High Roads · Sales Pipeline
New this week0+3 vs last week
A·B leads0ready to call
Avg. project value$0.0k30-day avg · sample
Avg. response time0mvs ~9h industry avg

Pool Design

New pool build · Dallas · 4.2 mi
Designing now
Qualifying
Lead scoreScore pendingEst. $138,500 - $207,500

The score and next step lock in the moment budget, timeline, and ZIP are answered, watch it land as the design finishes.

  • Budget—
  • Timeline—
  • Service areaAdd a ZIP
Project details · captured from the design
Project
New pool build
Pool style
Family pool
Size
Standard · ~16 × 32 ft
Depth
Sport depth
Entry
Entry steps
Features
Attached spa, Pool & landscape lighting
Spa
Spillover spa
Decking
Concrete pavers
Coping
Match the decking
Interior finish
White plaster
Current condition
Open backyard, no pool yet
Readiness
I own the home
Sample view · the top row is your live design; the rest are example leads. No real lead is created.

Live demo: the top row is the design you just built above. No real lead is created.

They design it

The homeowner builds and prices their project in your branded configurator, then drops their contact in Step 5.

We score and route it

High Roads scores fit, ranks it against your pipeline, and routes it to the right rep in seconds.

You call a ready-to-act buyer

It lands in the workspace above with a price range, full specs, and a recommended next step, so you just call.

15 minutes. We’ll map this to your services and show your lead flow on your site.

Pool Design tool for contractors

Pool Design 3D Demo: Scoped Leads, Not Guesses

This 3D pool design tool lets a homeowner shape a real project instead of filling in blanks. They pick the scope: new build, remodel, resurfacing, an added spa, decking and coping, or lighting and features. Then they choose a style like modern geometric, resort lagoon, or lap, set a footprint and depth profile, select an entry, and add options like a spillover spa, water feature, fire bowls, a heater, or a safety fence. They choose decking, coping, and interior finish by swatch and watch the water and deck render live. You receive a scoped lead with every selection, plus ZIP, timeline, and budget, so you can qualify and quote without a discovery call.

Frequently Asked Questions

  • Each homeowner picks a scope from new build through resurfacing, a budget band, a timeline, and a ZIP, and indicates their readiness, such as owning the home or just researching. Those answers let you separate a ready new-build buyer from someone gathering ideas before you ever pick up the phone.

  • Yes. The styles, sizes, depths, entries, features, spa types, water features, heating systems, decking, coping, and interior finishes are all configurable. We brand and host a version tuned to your offerings, so homeowners only choose pools and finishes you actually install.

  • You get the full configuration: project type, pool style, footprint, depth, entry, every selected feature and add-on, spa and water-feature style, heating system, and the decking, coping, and interior finish chosen by swatch, plus timeline, budget, and ZIP. It reads like a scoped brief, ready to quote.

  • No. Every figure is a preliminary planning range, clearly labeled as not a quote and subject to a site visit, soil and grading, and your review. It sets budget expectations while leaving final pricing entirely in your hands.

  • We build, brand, and host the Studio for you, and you embed it on your own website under your branding. Leads land in your High Roads Conversion Studio dashboard with the full configuration and can be routed to your inbox or CRM, so a scoped pool brief drops into the tools your team already uses.

  • They see a confirmation that their pool design plan is on the way, and you are notified with the complete scoped lead, including every selection, budget, timeline, and ZIP. You can follow up already knowing the project, so the first call is about scheduling a site visit rather than starting from scratch.